Artis Coffee Roaster, renowned for their premium coffee blends and authentic wood-roasting techniques, desired to solidify their online presence in an increasingly competitive market.
Acknowledging the evolving digital landscape and its potential, they approached techRAM, to help rejuvenate their digital platform.
Upon commencing the project, techram held extensive discussions with Artis Coffee Roaster to understand the brand's essence, aspirations, and the unique value they offer to their customers. This collaborative approach ensured that the redesigned website would be a true digital representation of Artis Coffee Roaster's ethos.
TechRAM's design team set forth to infuse modern web design principles with the rich heritage of Artis Coffee Roaster. The new design promised easy navigation, engaging visuals of coffee processes, and interactive elements to enhance user experience. Additionally, the website was optimised for all devices, ensuring coffee enthusiasts could indulge in the Artis experience regardless of the platform they use.
Recognizing the potential of the digital space, techRAM worked closely with Artis to integrate new business models into their platform. This involved setting up an e-commerce section for direct coffee bean sales, subscription models for regular deliveries, and a blog section to engage and educate coffee lovers. These integrations aimed at diversifying revenue streams and solidifying Artis Coffee Roaster's position in the market.